Who's Next

The new ready-to-wear trends for Autumn-Winter 20/21 at Who’s Next

Our 4 ready-to-wear areas are inviting you to discover the unmissable new trends for this Autumn-Winter. Dare to look at things with a fresh eye, you will disco...

How can I tell the story behind my brand or shop? And how to put the client experience at the heart of brand concerns?

This article was after the conference given by Lydia Harroch, an expert in brand strategy and client experience at the September 2019 edition of Who’s N...

Fashion Scene, the rise of young Designers

The Fashion Scene space presents the Young Design Talents of Tomorrow at Who’s Next. As inspired as they are captivating, the young designers are shaking up con...

What’s Up, the meeting place for the street movement

WHAT'S UP IS THE STREET MOVEMENT THAT SPOTS INTERNATIONAL MICRO-TRENDS, PLACING AN EMPHASIS ON COLLABORATIVE EMPOWERMENT. DISCOVER THIS EVENT WHICH HIGHLIGHTS U...

Interview with Marion Chapuis, founder of the accessories brand Boulbar

Boulbar was the meeting between India and France 5 years ago. Marion Chapius is a designer married to an Indian man wanting to creating pieces ethically in ...

Interview with the two co-founders and buyers of Brand Bazar

Transgenerational fashion at the heart of Paris The two co-founders and sisters Nathalie Friedlander and Patricia Tepper Adda grew up in the world o...

LAB.SCENE contest: announcing the 3 winners for 2020

Lab.Scene, the WSN x ISTITUTO Marangoni incubator presents the 3 winners of the contest’s first edition. The objective of Lab.Scene, the young tale...

MIRROR PALACE

Month: January. Year: 2020. Location: Paris. As the sun rises, elegant silhouettes move slowly through an unlit walkway which offers at a glance a p...

INSTAGRAM AND SHOPS, THE 10 GOLDEN RULES

This article was written following the conference given by Jonathan Ruimy, an expert in commercial brand strategy for Fashion and Luxury brands, at the Septembe...

Accessories of all kinds… Bags, shoes, jewellery

Asymmetry, talismans and lithotherapy, mini bags and round handles, ankle boots and low boots, knitwear and stitching... Discover all the new trends in our sele...

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