The Japanese company Laforet Harajuku Co.,Ltd located in the Harajuku area of Tokyo is about celebrate its 40th birthday in 2018.
The internationally renowned department store, owned by the Mori Building Group is developing the Japanese teenage style trend based on ‘kawaii’, ‘Lolita’, ‘street’, ‘grunge’ and ‘gothic’ styles.
In honour of the occasion, Laforet will exclusively collaborate with the September 2017 Who’s Next & Premiere Classe trade shows to present the Spring-Summer 2018 collections designed by young Japanese talent exhibit. This will be the first time the about 21 Japanese designers coming to Paris to the dedicated Laforet area will be exhibiting in Europe.
The Laforet stand, located in Hall3, is being designed by KuRuko Inc, who are creating a lifestyle and events area where performances will be held by the brands and their brand ambassadors over the four days of the trade shows.
In addition, Laforet and Who’s Next & Premiere Classe envisage a channel through which to reach the general public, with the Autumn-Winter 2017-18 collections by Japanese designers being sold in a 30m2 space at L’Exception during a pop-up shop from the 23th September to the 3rd October 2017.
Who’s Next & Premiere Classe have collaborated with Laforet since 2016. Last year, the select shop welcomed young designers to take part in the upcycling project, RECREATE.
List of brands by trend :
HARAJUKU KAWAII
Angelic Pretty on Instagram, Facebook and Twitter.
Baby, the stars shine bright on Instagram, Facebook and Twitter.
Nile Perch on Instagram, Facebook and Twitter
HARAJUKU STREET
H>fractal on Instagram, Facebook and Twitter
RoseMarie Seoir on Instagram, Facebook and Twitter
Hare on Instagram, Facebook and Twitter
XLarge® on Instagram, Facebook and Twitter
CREATOR
Wall on Instagram, Facebook and Twitter
Jane Marple on Instagram and Twitter
LADIES YOUNG CASUAL
E hyphen world galery BonBon on Instagram, Facebook and Twitter
Majestic Legon on Instagram, Facebook and Twitter
Batty garage by aymmys on Instagram, Facebook and Twitter
Ank Rouge on Instagram, Facebook and Twitter
Jouetie on Instagram, Facebook and Twitter
X-Girl on Instagram, Facebook and Twitter
LADIES MIDDLE CASUAL
Gelato Pique on Instagram, Facebook and Twitter
Fur Fur on Instagram, Facebook and Twitter
FASHION GOODS
Honey Salon on Instagram, Facebook and Twitter
Kaori No Mori on Instagram, Facebook and Twitter
Keora Keora on Instagram, Facebook and Twitter
feast on Instagram and Twitter