Designers

inside-closet-affekt

Meet Marianne Beck, founder of Affekt

Affekt was founded by Danish Creative Director Marianne Beck in 2018. The concept: design original and unique clothing by combining a basic sweatshirt with a vi...
inside-closet-mawena-2_1

Meet Helena, founder of Mawena

Feminist, entrepreneur, generous and joyful, Helena created Mawena to help herself feel comfortable in her own skin and beautiful in her own life.   He...
inside-closet-ma-poesie-1

Meet Elsa Poux, founder of Mapoésie

Bringing together modernity and tradition, Mapoésie explores the textile world through its graphic and colourful creations. Meet Elsa Poux, the brand designer. ...
13a

Meet the new Who’s Next brands

Whether they be well-known or recently launched, more than 150 new brands join Who’s Next in displaying their ready-to-wear and accessories collections from 18 ...
Campagne MADLUV FW19 1

Cosm0°s, ultra femininity in under 0°

In a protective geode in Hall 4, find a wide range of ready-to-wear and accessories brands displaying a selection of high quality, comforting and welcoming mate...
Ciment - Accessories

Inside, the lifestyle area

With loungewear, decor and well-being, the heart of Hall 3 is a little lifestyle break. Peruse a selection of lingerie, cushions and rugs with a cup of tea fro...
Caval - Accessories

What’s Up, the new sportswear area

Who’s Next shows off its streetwear and sportswear DNA with the WHAT’S UP area which mixes man and woman garments, accessories and ready-to-wear.   ...
IMG_3786 copy

Who’s Next, 25 years of fashion

Who's Next is the biggest concept store in the world! Ready-to-wear, accessories , beauty and lifestyle, 1,500 brands are excepted from 18th to 21st January 20...