This season the Who’s Next and Premiere Classe trade shows have entrusted all communications to the collective Art Comes First. As you can see in the visual communications campaign here.

Reflective by nature, passionate about fashion and an ambassador for the Sape culture, the collective Art Comes First is in itself a force of presence and attitude.

The choice of the Franco-British collective Art Comes First is first and foremost personal. The trade shows have worked in close collaboration with Amah AYIVI for many years and it was therefore a natural development to entrust the communications of the next edition to his collective.